Chet Holmes’ book The Ultimate Sales Machine.

Gary discusses one of his favorite books ‘The Ultimate Sales Machine’, in doing so he mentions that it would be in his top 5 favorite business books of all time. This sparks a debate that triggers the rest of the podcast as Chris brings up other books that would knock The Ultimate Sales Machine out of his top 5. They look at must-read books that have changed the business and leadership sphere, having a conversation about their best points, tools, and takeaways. As always these involve some funny stories!

This week’s show is great if you’re looking for some essential reading or looking for a great reading list that will help inspire you to go further in the SERVICE DRIVE. As Chris states, “the list is the creme-da-la-creme” of business books.