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The Importance of Building Real Customer Relationships
There are two main reasons for why customers switch sides: the product/service or the customer service experience. Other reasons for why they’d choose another business
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6 EFFECTIVE WAYS TO CONNECT WITH CUSTOMERS IN A DEEPER LEVEL
The success of an automotive dealership, or any businesses, depends on how many customers they cater to. And building a database of many customers depends
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TOP REASONS WHY CUSTOMERS LEAVE YOUR COMPANY
Auto dealers strongly believe that high retention and attraction of customers can translate to high profit. Satisfied customers ensure that the business will thrive better
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HOW TO RETAIN CUSTOMERS LIKE WHAT BIG BRANDS DO
In 2012, big brands of different American industries saw a significant growth by using content marketing strategies. Most of the big brands accepted the power
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SERVICE ADVISORS AND CUSTOMER RETENTION
The Answer to Customer Retention Hi everybody, Chris Collins here, and Mario. This video we want to talk about the answer to customer retention. And
![Businessman](https://chriscollinsinc.com/wp-content/uploads/2017/09/pexels-photo-213117.jpeg)
TALK ABOUT ANYTHING BUT THE CAR AND CONNECT YOUR CUSTOMER
Sales people would only be too eager to talk about the product they are selling. That is much the same to automotive service advisors
![Road man](https://chriscollinsinc.com/wp-content/uploads/2017/09/road-man-broken-car-6078.jpg)
TALK ABOUT WHAT IS IMPORTANT IN CONNECTING WITH CUSTOMERS
Service advisors would naturally assume that the car is the most important thing to the customer. Given their point of view, it is. But
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CREATE A DIFFERENCE TO CONNECT WITH YOUR CUSTOMERS
People develop a certain set of expectations based on familiarity. We often plan our days in anticipation of the things we expect to happen. Good
![Walking](https://chriscollinsinc.com/wp-content/uploads/2017/09/pexels-photo-429248.jpeg)
MAKE THEM COMFORTABLE BEFORE OFFERING ANYTHING TO CONNECT WITH YOUR CUSTOMER
There are many things that capture the attention of your customers. Different things can get them interested in doing business with you, and a lot
![Car Key](https://chriscollinsinc.com/wp-content/uploads/2017/09/pexels-photo-97075.jpeg)
SERVICE ADVISOR TRAINING: FIVE WAYS TO INSTANTLY CONNECT WITH CUSTOMERS
5 KEYS TO INSTANTLY CONNECT WITH CUSTOMERS Hi, Chris Collins here and Mario. In this video we’ll talk about the five keys to instantly connecting
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10 THINGS THAT PROVE WHY A GREAT TEAM IS ALWAYS BETTER THAN A GREAT IDEA
Growing up, I used to think that if I had just one great idea I would become a huge success with tons of money to
![Book](https://chriscollinsinc.com/wp-content/uploads/2017/09/alex-read-98811-e1506637668927.jpg)
5 CLEVER WAYS TO KNOW WHAT YOUR CUSTOMER WANTS
We always hear the expression “Customer is King,” but how true is this really? How often do businesses really take the time to find out
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