Empowering Advisors with Mia Griggs

This week on the show, we interviewed a TikTok star, which is basically like a celebrity to us. Mia Griggs does great stuff where she role plays as both the customer and the service advisor, and it’s hilarious. She has over 10 million views and, recently, we had the chance to catch up with her […]

The Best Marketing Books of All Time (Part 2)

  So last week, we talked about the first half of my eccentric marketing book list, so today we’re going to finish it out. I’m sure people are going to learn some things, and others are going to be like, “What? What is he talking about?!” To recap, we had an online coaching meeting where […]

The Best Marketing Books of All Time (Part 1)

We just had a virtual event earlier this month, people in the chat kept asking me, “What are the best marketing books?” I kind of locked up because I had no answer for that, except that there isn’t really one. If you want to study marketing and really understand it, we’ve got to go through […]

How to Retain Technicians

Christian and I had an interesting exchange yesterday. He thought I was trying to “open a loop” on him, which is an NLP thing. That’s like if I said, “Christian, I know how you can make a million dollars, but first…” and then we talk about something else, so then that loop is still in […]