Conventional Business Wisdom Doesn’t Work.
Ours Does.
Our leadership and accountability coaching transforms automotive business operations to optimize profits.
We are the modern-day renegades who smash old frameworks to bits in order to build new, better ones.
Conventional Business Wisdom Doesn’t Work.
Ours Does.
Our leadership and accountability coaching transforms automotive business operations to optimize profits.
We are the modern-day renegades who smash old frameworks to bits in order to build new, better ones.
General Managers
The ultimate in business performance coaching, our Signature Coaching Group guides you through the process of increasing customer satisfaction, increasing customer retention, and—best of all—increasing your profitability.
Service Managers
Our on-demand training doesn’t have any long-term contracts or hidden fees, but it does have everything you need to optimize your service department, improving its accountability and operational efficiency. Learn our proven strategies for boosting sales quickly.

We are the ‘Wolf’ from Pulp Fiction. We’re the ones you’re gonna call when everything is on the line.
Chris collins
Over the years, the Chris Collins Inc. team has proven that our name is synonymous with business performance. We’re the turbo-charged jet fuel that allows our clients to dominate their industries and crush their competition.
Self-Made
UNDERDOGS
- We crave a challenge.
- No one is going to hand us anything, nor are we entitled to anything.
- We are Hungry, Humble and Smart.
- We are changing the world of business, TOGETHER.
Wish You Had an “Instant Profits” Button?
It’s not quite that easy. It takes hard work to transform your business into a well-oiled, profitable machine. The good news is that we’ve put together everything you need to succeed, with customizable options so you can choose what’s best for your business.
DIY Instruction Manuals
Get our no-nonsense advice delivered directly to your door via our comprehensive books. When you follow the steps outlined in our books, the impact on your business will be like having your own personal genie in a bottle granting your wishes.
CONTENT HUB
Cars are lasting longer and needing fewer repairs. Curious about how to turn a profit in this changing environment? Our FREE training videos will help you revolutionize your business.


SUCCESS STORIES
rESULTS FROM
THE CHRIS
COLLINS' FAMILY
One of the nice things about our line of work is that our impact on our clients’ businesses is directly measurable in terms of CSI, ELR, and net/gross. Check out the crazy results some of our clients have seen below, and gear up to become our next success story.