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HOW MINDSET DRIVES BUSINESS PERFORMANCE ON THE SERVICE DRIVE

A Prisoner in your own mind?

Let me take you on a quick trip back to my band days. For those of you not familiar with “band” thinking, it’s very much like being in a gang. You must stick together, and everything is for the good of the band. So one day we’re practicing and Ian Astbury comes in and asks […]

THE TECHNICIAN TREE: HOW TO SURVIVE THE SERVICE TECHNICIAN DROUGHT

Technician Tree

It started a couple of years ago. Out of the blue, I got a call from an old friend of mine, who is the Service Manager at a shop in Michigan. His life was a mess; he was really upset. He said, “Chris, I just lost three techs and one was my best tech. It’s […]

GAMIFICATION: YOUR HACK TO MAKING HAPPY, PRODUCTIVE EMPLOYEES

Gamification with Mario Pernillo

Wouldn’t work be amazing if everyone did their job? Seriously, how many times have you asked your employees to do something only to turn around and realize they didn’t do it, or did it half-assed? That makes me extremely unhappy, and I’m pretty sure you feel the same. Now, don’t get me wrong. There are […]

MAKE SURE YOUR SERVICE DRIVE IS DROUGHT PROOF

The Answer To the Tech Drought

Take a moment and imagine… It’s late on a Friday night, and your wife is calling for the fourth time asking when you’ll be home. You barely take her calls at this point because you know what she’s going to say, “You’re never around.” You just lost your best technician, and man, he took a […]

HOW TO MAKE CSI AND PROFIT SEXY AGAIN

Bringing Sexy Back by Chris Collins

This week we’re talking about how to make profit and CSI sexy. Get your mind out of the gutter because it’s not what you think… One of the things that drives me the craziest is when people are having trouble with their service drive and they tell me they need more traffic, or some fancy […]

INSPIRATION IS NOT OPTIONAL: MOTIVATE YOUR SERVICE TECHNICIANS!

Motivate Your Techs

Business problems are easy, people problems are hard. I didn’t invent that phrase. It’s been said many times by many people, and it holds true for every business. Don’t pretend this doesn’t apply to you and your drive. I’ve said it before and I will say it again: The most important people in your business […]

SKYROCKET YOUR SALES WITH THESE ADVANCED SALES TECHNIQUES

Advanced Sales

I recently found out that we added a new service—we can marry you. That’s right, our very own coach, Jair Martinez has been ordained in the state of CA! (I’m not sure what that says about California.) So, not only do we have the best coaching groups, advisor training, and service manager University around at […]

A PRELUDE TO THE AUTOMOTIVE INDUSTRY

Chris Collins Automotive Industry

I feel like going down memory lane. Let’s go for a trip, guys, back to when I entered the automotive industry. Back in my early Seattle days, I was talented drummer determined to make it big. Picture this: a skinny, clean shaven (there was a time), long thick luxurious haired kid with 90’s grunge vibe. That […]

CLOSING SERVICE CUSTOMERS WILL DRIVE RETENTION DOWN

Chris Collins

Your advisors could be driving your retention down. If they are using the outdated technique of “closing” in the service drive then they could be driving customers away and hurting future car sales. As I visit dealers around the country I often hear “advisors are salespeople” and it kills me everytime. Selling services in the drive is very […]

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This Step By Step Guide Will Teach You How To…

  • Create a workplace you and your employees love!
  • Drive traffic and increase your RO count!
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  • Create lifetime customer loyalty!
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