How to Survive the Service Technician Shortage Crisis

It started a couple of years ago. Out of the blue, I got a call from an old friend of mine, who is the Service Manager at a shop in Michigan. His life was a mess; he was really upset. He said, “Chris, I just lost three techs and one was my best tech. It’s […]

THE BUSINESS OF SERVICE ADVISORS IS MARKETING

If you have a business then you know that the business of your business is sales. It’s all about sales since without it your business will not be able to survive. It all makes sense since after all, without sales your business won’t be pulling in any money – money it needs to pay the […]

CRAZY WAYS TO INCREASE SALES IN YOUR SERVICE DEPARTMENT THIS YEAR

In 2010, one of the main sales problems within service departments was identified to be inadequate manpower to take care of customers. In 2012, this is still a problem plaguing the automotive servicing industry. Entrepreneurial experts have been trying to figure out ways to solve the problem and eventually increase sales in service departments. While […]

FIXED OPS CASE STUDY (DIRECT MAIL VS. EMAIL)

Chris Collins conducted a case study on the question of which among the two methods of sending mails is more effective when it comes to generating profit for Fixed Operations Services, the snail mail or email? The study was conducted on two Car Doctor Service Clinics. One was promoted using direct mail while other was marketed through […]

HERE’S WHAT YOU NEED TO KNOW ABOUT FIXED OPS CONSULTANTS

Operating your business for more than ten years will definitely require Fixed Operations Consultant (also Fixed Ops Consultant), who will help improve the process and ultimately generate more profits for the company. A traditional process in daily operation will require improvement and innovation as the company grows and serves a growing market. As your business […]