The Top 5 Career Moves Service Advisors Can Make
How can a service advisor get in the fast lane and jump ahead in their career? Today we’re talking about the top five career moves a service advisor can make. Summary Service advisors can move ahead by using pay tied to results, favoring quality customer talks over sheer volume, learning the sales side of the […]
When Should You Deviate From Manufacturer Recommended Maintenance?
Before we go into the topic of today’s show, we have an interesting development: So Jeremy ordered parts from a Ford dealer that wasn’t named on the show, but you could draw a circle around his shop and maybe figure out. They’re up in the high desert and they generally don’t use any of the […]
Service Advisor Trust Improves Retention and Repair Success
We got a lot of action on the show with dealerships vs. independents and who has the advantage, but Jeremy’s got a client at his shop, Freedom Auto Repair, who’s also a marketing professor, and he calls up Jeremy like, “Hey, I caught the episode you did, independents vs. dealerships. Great stuff, but you guys […]
THE BUSINESS OF SERVICE ADVISORS IS MARKETING
If you have a business then you know that the business of your business is sales. It’s all about sales since without it your business will not be able to survive. It all makes sense since after all, without sales your business won’t be pulling in any money – money it needs to pay the […]
JUST BE A LITTLE BIT BETTER
Did you know the best thing about working as a service advisor for an automotive industry is the competition? It isn’t stiff. As Og Mandino mentioned, “Exerting more than measurable amount of effort, is the key to accomplish your endeavors than be content with mediocrity as most people do.” We must take into consideration the buying decisions […]
DIFFERENT CUSTOMER PERSONALITIES AND HOW TO DEAL WITH THEM
There are several ways you can regard your customers and their individuality taking into consideration their different preferences and their personal outlook to life in general. Here’s a list of the most common personalities: The child – some customers are trusting, naïve and innocent, like a child, and will believe anything you tell them. They are gullible […]
WHAT’S YOUR NEGOTIATION STYLE?
Everyone has their own natural negotiation style. And, being able to identify your own style and those of other parties, as well as being able to switch styles at will, can help you achieve a better result. Competitors are tough cookies who are not only very assertive, but also typically pretty uncooperative. If you are in a […]
